PR for Cycling, Running and Endurance Sport

Specialist knowledge. Mainstream appeal.

We work regularly with specialist, lifestyle, fitness and national press, across print, online, social, TV and radio.

We focus on communicating cycling and running authentically to both specialist and mainstream audiences in the UK and Europe.

We work with journalists who are passionate about their endurance sport, resulting in coverage that is educated, on brand, well-read and meets our brands objectives.

We’ve sold out events, filled cinemas, launched brands and changed perceptions.

The kind of titles we work with regularly are listed to the right.

You can see what we’re capable of by downloading some recent examples of national, cycling and running media coverage (8mb, PDF).


Here are what some of our clients say:

“We chose Fusion Media as our PR partners based on their unrivalled contacts within UK press and their intimate knowledge of our audience. They’ve proven to be more than up to the task and have become our key strategic partners here in Europe providing brand consultancy and a point of view on creative thoughts and ideas. Strava continues to go from strength to strength in Europe and the continuous and tactical press coverage we achieve is wholly dependent on the relationships and outreach that Fusion secures on our behalf.”
Gareth Nettleton, Director of International Marketing, Strava

“The Great Manchester Cycle was an exciting new innovation in mass participation events. With the support and industry knowledge of Fusion Media, we reached the correct audience and demographics and secured an excellent variety of prominent media coverage. I’m certain that our work with Fusion played a significant part in selling out the event with 8,000 participants. They knew our market and the cycling world inside out.”
David Hart, Communications Director, Nova International

Like what you hear? Please do get in touch.

Fusion Media Services Limited is a company incorporated in England and Wales. Company registration number: 6689876. VAT registration number: 109473510. Registered office: 1 Quality Court, London, WC2A 1HR.