FUSION LATEST NEWS

Buzzbike Offers New Cycle Scheme to Londoners

– Free bikes for Londoners in new cycle scheme, supported by brands– Buzzbike are currently on Crowdcube raising £350,000 for 25% equity– High quality single speed bike is made by Cooper, inventors of the iconic Mini– Former Apple ad agency head co-founds Buzzbike after recognising urbancycling opportunity– First roll-out of the scheme begins this Autumn…

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Strava Releases Women’s Cycling Report

The Strava Women’s Cycling Report is available free of charge to the UK cycling and sports industries. For interested members of the trade, please email strava@fusion-media.co.uk to receive a copy. Highlights:– 61% of female cyclists surveyed are inspired by pro cycling– 84% of female cyclists are motivated by health & fitness– 52% cycle for leisure and recreation, 32%…

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Cyclists Record Nearly 80,000 Commutes on Strava’s Global Bike to Work Day

Global Bike to Work Day 2016 Highlights – 79,879 cycling commute activities logged on Strava around the globe – 180 countries uploaded activities – 1,343,954 km covered in total – 514.51 tons of carbon emissions were offset on the day Strava, the social network for athletes, has announced figures from their first-ever Global Bike to…

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Chris Snook Joins Fusion Media

Chris Snook has joined Fusion Media as Specialist PR Manager moving across from Evans Cycles where he worked as the brand’s in-house PR Manager. London-based Fusion Media are specialists in the cycling and endurance sport markets. Founded in 2007, they use PR and social media to communicate authentically to passionate and knowledgeable cyclists, runners and…

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Islabikes Unveil A New Era For Children’s Cycling With Pro Series

Leading children’s bike brand, Islabikes, launches new ‘Pro Series’ range. Islabikes have been at the forefront of children’s bicycle design since the company’s inception in 2006, creating a new category of premium lightweight children’s bikes. Now in their tenth year, the company continues to drive the category forward. The Pro Series will sit above the…

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Strava Launches Global Bike to Work Day on Tuesday 10th May

– Join the Global Bike to Work Day Challenge to show your support for a better cycling future on 10th May – Strava is aiming to host the biggest bike to work day ever – Strava Metro anonymises commuting data and partners with town and city planners to improve cycling infrastructure – New film by…

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Vulpine Launches Spring Summer 2016 Range

Leading Commuter Cycling Brand Vulpine Launches Spring Summer 2016 Range – Vulpine launches SS16 range including luxurious new Merino Sunset Hoodie, high-Summer vest and 3/4 length Boat Neck Tee– Striking photoshoot reminds us that cycle commuting is awesome– Brand launched in 2012 recently raised £1,000,000 in crowdfunding in 14 days British leaders in commute cycle…

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Cycliq Appoints Fusion Media as its UK PR Agency

Cycliq, the number 1 brand in HD camera/light combos, has appointed Fusion Media as its UK PR agency. Perth-based Cycliq is the technological innovator behind Fly6. Successfully funded on Kickstarter in March 2014, Fly6 (£99) is a HD camera and light for the rear of your bike; it watches your back so you can enjoy…

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2015 Strava Insights Show Cycling and Running Landscape in the UK

2015 Strava Insights Show Cycling and Running Landscape in the UK 2015 Highlights:– Globally, Strava athletes uploaded a staggering 5.3 activities every second – Over 23 million rides uploaded in the UK– Nearly 11 million runs uploaded in the UK – Average speed for UK male cyclist 24.3 km/h, female UK cyclist 19.8 km/h– Average…

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Strava Members Relive Their Sporting Year with “The Big Adventure” Animation

Strava, the social network for athletes, today gives its members the opportunity to relive their sporting 2015 with The Big Adventure; a personalised animated video showcasing their individual Strava stats. The video is available to Strava members worldwide and is individually customised to show their yearly achievements as well as who they rode and ran…

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Fusion Media Services Limited is a company incorporated in England and Wales. Company registration number: 6689876. VAT registration number: 109473510. Registered office: 1 Quality Court, London, WC2A 1HR.